Episode 96: How to Survive the Bad Housing Market, Feb 7, 2012.
The housing market has been pretty cruddy for several years now but there are good signs of improvement. Today I interview my friend and realtor Kim Werla about the state of the real estate market at the local and national level. Kim is a persona friend of mine and I really like the way she approaches her business. Here are some of the neat things she does to set her apart from other real estate agents:
- Kim’s agency is the first in our county to use QR codes for each specific listing.
- Kim gets funny looks from home inspectors because she accompanies them throughout the entire inspection process so she understands the issues with her buyers’ prospective homes. Not too many realtors I know actually do that.
- Kim has had success with trying different days for open houses. Many realtors will just stick the old tried and true (Sundays), which isn’t working well in my area.
- Each week, every agent in her office does a complete live tour of each house they have listed so they get a good feel for the house. Many other agencies just sit in a room and talk about the listings.
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- The market isn’t the best for sellers but most sellers end up buying a different home right away, so what you lose by selling now can be gained on the other end when you buy at low prices.
- There’s never been a better time to buy. Ok, that’s debatable, but this is a REALLY good time to buy a home.
- Even though our local market is depressed, the national inventory level is down to 6 months. That’s not bad at all for a slow economy.
- On average buyers can save 13% when they buy a short sale and 22% when they buy a foreclosure. Talk about a red tag sale!
- Whether it’s a good time to buy a home or not, you still need to have your finances in order so you can make your purchase a blessing instead of a curse.
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